ONE YEAR OF THE HSAUK
Celebrating our accomplishments and the expansion to Ireland – IAHSP Celebrates with HSA-UK and is pleased to have them as an Affiliate Association with IAHSP and IAHSP-EU.
From its conception to the plentiful milestones it has achieved over the
past year, the Home Staging Association UK’s influence on the local industry is
far from showing any signs of slowing down, especially when it’s now attracting
growing interest from home staging industries in neighbouring countries as
well. With a goal to support as many incredible talents as possible, build even
more extensive networking opportunities for them and ultimately work towards
strengthening the home staging industry, meeting the booming demand beyond
national borders just seems like a natural next step. Thus, in celebration of its
first anniversary, the Association is delighted to expand into Ireland and
announce the launch of its new website.
Paloma Harrington-Griffin, director of Home Staging Association UK, envisaged the idea of a platform to unite ambitious home staging professionals whilst travelling back on the bus from an install job in South Kensington. “I was confounded by the lack of support for the emerging Home Staging scene in the UK, I wanted a way to turn my competitors into my colleagues and really build a community,” she explains. Fast forward a year, several sleepless nights, and innumerable working weekends later, and the HSA is still as busy as ever promoting the industry, building its membership, and generally beautifying properties up and down the country.
“On the surface, it can often look like home
staging is a one-person job but the truth is, it’s a collective process with so
many different elements and components. That’s why this project has worked so
well, everyone brings their own strengths,” describes Paloma, and the culture
at HSA certainly reflects this. There is an innate collaboration to staging a home. It’s a partnership
of practical and artistic strengths, and the HSA has developed in the same way.
By bringing together a huge cross-section of the industry, including interior
designers, architects, and real estate agents, the association continues to
work towards better-connected professionals and increased
A huge part
of the HSA mission has been to make industry knowledge more accessible. “There’s
been a real focus on forums, workshops, and webinars, and the Home Staging
Report was a particular highlight. I knew right at the beginning of trying to get
the company off the ground that I wanted to place a huge emphasis on education,
so when we see the resources we’ve worked on being featured in articles and
publications – and we get that positive feedback
– it’s so reaffirming for us,” adds
Paloma. Following this success, plans are already in motion for the 2019 Home
Staging report, as well as an upcoming hands-on home staging workshop day in
May and an exclusive live webinar with president of IAHSP®
Europe, Sanja Radovanovic, discussing how to increase business profitability.
website sees a more refined and intuitive platform to help members reach a
wider audience, as well as an ever-growing wealth of e-resources and guides to
help members and non-members alike grow their business. Paloma adds, “There is
so much creative energy at HSA right now. We have an expanding team of
creatives and PR gurus and an ever-emerging social media presence so we can’t
wait to see what the future holds.”
the Home Staging Association UK & Ireland
The Home Staging Association UK & Ireland connects professionals, suppliers and partners, to promote and empower the home staging industry. Founded from a bright idea on the bus home for an install job by Paloma Harrington-Griffin in 2018, the HSAUK has grown from a handful of professionals to an extensive network pioneering greater growth, knowledge, and innovation in the industry. Located in London, the Home Staging Association UK & Ireland provides training, information and support to home staging professionals and is proud to be the only official IAHSP® affiliated association in the United Kingdom.
For more information visit www.homestaging.org.uk
HSA is an officially recognized Affiliate Association with IAHSP International and IAHSP-EU.